The Ultimate Guide To PPC Marketing – Google Ads & Bing Ads
The Ultimate Guide To PPC Marketing – Google Ads & Bing Ads What is PPC? PPC (pay-per-click) marketing is a form of online advertising in which advertisers accrue costs when …

Insights You Want – Inspiration You Need
The Ultimate Guide To PPC Marketing – Google Ads & Bing Ads What is PPC? PPC (pay-per-click) marketing is a form of online advertising in which advertisers accrue costs when …

Below we dig into 3 killer strategies for using custom affinity audience targeting, performance results and key lessons learned from managing custom affinity targeting. Affinity audience targeting is not new. Facebook, Google …

For the sake of this post, let’s pretend I own a new company that develops and sells golf clubs. As a new company in a competitive market, I strongly feel …

We’ve tried Display before and it cost a lot of money and didn’t work.” Have you ever heard this from your client when pitching Display? When I hear this, I …

Life Event targeting, released earlier this year, is now available to all AdWords advertisers! In case you haven’t heard about it, life event targeting allows you to target users around …

AdWords Smart Display. What is it? How does it work? How should I set up the campaign? So many questions, so little time. Yet that’s what it’s there for, to …
